In Our Own Words

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3 Reasons to Let Your Children Dress Themselves (Down to the Shoelace)

By Avital Yarm
July 23, 2018

When it comes to their children, parents will always make a big fuss about what they wear. They spend hard earned money on their children's clothes only to struggle to...

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People Who Can (and Do) Benefit From Tieless Shoelaces -- Part 2

By Avital Yarm
July 23, 2018

In the last installment of "People Who Can (and Do) Benefit From Tieless Shoelaces," you were given a few real-life examples of people who need the convenience of non-tie laces....

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Time-Saving Tips for the Busy Parent (AKA, Every Parent)

By Avital Yarm
July 10, 2018

Being a parent is a full-time job, not to mention actually having a full-time job and about a million other responsibilities. One child makes time management hard enough, and the...

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Turning Lemons Into Lemonade

By Avital Yarm
June 04, 2018

We make modular no-tie shoelaces. It’s what we do. Until recently. Not long ago, we made a mistake that ended up with us holding over 90,000 yards of our premium...

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